Whether it's your team scoring for the tenth game in a row, your robust defence keeping another clean sheet or your top prospect realising their potential, there's nothing more satisfying than watching a plan come together in Football Manager.
There can, sometimes, be bumps on the path to glory. Slumps in form, standards dropping in training and player unhappiness can derail your plans and force a rethink in your approach.
So, in Football Manager 2024, you can now inspire your players to strive for more by setting Targets to elevate their performance levels. Alongside this, SI have also made changes to the way you interact with your players and staff to ensure your conversations are realistic and constructive.
Incentivise your squad, and help players away on loan achieve the best playing time pathway, with individual performance targets to get the most out of your players. The areas that can be focused on are:

The opportunity to set a target will be available when you praise or criticise a player for their recent performances, when you make a comment to a player leaving on loan, in contract negotiations for new signings and player renewals, or as a way of resolving a player's unhappiness. Bear in mind that both the player and their agent may want to negotiate it.
When setting a target, the player's personality, their relationship with you and the context of the situation are also important factors to consider.
For example, in those all-important contract discussions, offering a playing time pathway can significantly boost a player's interest in joining your club, but it can be difficult to justify whether your potential signing should be promised a regular spot in a few years.
So in FM24, linking closely to a playing time pathway promise, you'll be able to offer a target in the contract negotiation screen. For instance, if a promising striker has asked to be a Regular Starter as part of their playing time in the 2025/26 season, you can now respond with a target for the 2024/25 season, which could be goals in league matches. If they were to hit that goalscoring target, you'd be expected to honour the agreement by making them a Regular Starter in the following season.

When targets have been set, you can track how your players are progressing using the new Targets tab on the Home screen, where you will also be able to monitor the players' opinions on their progress.
For loan players, any playing time, plans or targets will be highlighted in purple to make it clear that these only relate to their loan move, and are not specific to your club.
For players that you sign on loan, they may arrive with targets that their own parent club has set, so keeping to the conditions of the loan will help that player meet their own targets.
Your staff can offer advice, through Staff Meetings or inbox items, about where they feel it's suitable for you to offer targets to a player.
If a player successfully meets their target – such as scoring more goals, providing more assists or achieving a strong training rating - you'll be able to congratulate them, but also may have some promises to follow through on, such as offering them a new contract. So, make sure you follow through with those to keep your players happy.
On the flip-side, if a player fails to hit their target you'll be notified by your Player Liaison Officer, who will explain their reaction to the target failure, and who they think is to blame - it's then up to you to decide how to handle the situation.

If multiple players fail, you'll be given the option to discuss any outstanding contentious issues directly with these players. This can arise because of any issues the player has with you, which can include game time, or any problems a loanee has with their manager.
In fail scenarios, a player can respond in different ways. If they came close to completing their target, the player might come back to you and back themselves. The player can also reference other metrics that highlight positive performance levels. For example, while they might not have met the goalscoring target you set, they may have recorded several assists during the period.
If injury causes the failure of the target, either at an early stage or at the end, the player will accept that the target couldn't be met at this time.
So, if you feel your star striker needs a bit more motivation in front of goal, or you want to see your youth prospect make big strides out on loan, Targets give you the opportunity to challenge your players as you look to maximise their ability.
There can, sometimes, be bumps on the path to glory. Slumps in form, standards dropping in training and player unhappiness can derail your plans and force a rethink in your approach.
So, in Football Manager 2024, you can now inspire your players to strive for more by setting Targets to elevate their performance levels. Alongside this, SI have also made changes to the way you interact with your players and staff to ensure your conversations are realistic and constructive.
Keep your Players Hungry with Targets
Incentivise your squad, and help players away on loan achieve the best playing time pathway, with individual performance targets to get the most out of your players. The areas that can be focused on are:
- Training Improvements (New position, role, traits and average ratings)
- Goals
- Assists
- Clean Sheets
- Match performances (first team or reserve team)

The opportunity to set a target will be available when you praise or criticise a player for their recent performances, when you make a comment to a player leaving on loan, in contract negotiations for new signings and player renewals, or as a way of resolving a player's unhappiness. Bear in mind that both the player and their agent may want to negotiate it.
When setting a target, the player's personality, their relationship with you and the context of the situation are also important factors to consider.
For example, in those all-important contract discussions, offering a playing time pathway can significantly boost a player's interest in joining your club, but it can be difficult to justify whether your potential signing should be promised a regular spot in a few years.
So in FM24, linking closely to a playing time pathway promise, you'll be able to offer a target in the contract negotiation screen. For instance, if a promising striker has asked to be a Regular Starter as part of their playing time in the 2025/26 season, you can now respond with a target for the 2024/25 season, which could be goals in league matches. If they were to hit that goalscoring target, you'd be expected to honour the agreement by making them a Regular Starter in the following season.

When targets have been set, you can track how your players are progressing using the new Targets tab on the Home screen, where you will also be able to monitor the players' opinions on their progress.
For loan players, any playing time, plans or targets will be highlighted in purple to make it clear that these only relate to their loan move, and are not specific to your club.
For players that you sign on loan, they may arrive with targets that their own parent club has set, so keeping to the conditions of the loan will help that player meet their own targets.
Your staff can offer advice, through Staff Meetings or inbox items, about where they feel it's suitable for you to offer targets to a player.
If a player successfully meets their target – such as scoring more goals, providing more assists or achieving a strong training rating - you'll be able to congratulate them, but also may have some promises to follow through on, such as offering them a new contract. So, make sure you follow through with those to keep your players happy.
On the flip-side, if a player fails to hit their target you'll be notified by your Player Liaison Officer, who will explain their reaction to the target failure, and who they think is to blame - it's then up to you to decide how to handle the situation.

If multiple players fail, you'll be given the option to discuss any outstanding contentious issues directly with these players. This can arise because of any issues the player has with you, which can include game time, or any problems a loanee has with their manager.
In fail scenarios, a player can respond in different ways. If they came close to completing their target, the player might come back to you and back themselves. The player can also reference other metrics that highlight positive performance levels. For example, while they might not have met the goalscoring target you set, they may have recorded several assists during the period.
If injury causes the failure of the target, either at an early stage or at the end, the player will accept that the target couldn't be met at this time.
So, if you feel your star striker needs a bit more motivation in front of goal, or you want to see your youth prospect make big strides out on loan, Targets give you the opportunity to challenge your players as you look to maximise their ability.
